Vaquero is not just jerky.
Born on the border. Raised with grit. Made for those who ride their own path.
Nuestra Historia
Vaquero Snacks started with a simple craving—for something real. Tired of the sweet, chewy jerky lining shelves, we went back to our roots. Inspired by traditional carne seca from the Mexican borderlands, we crafted a crispy, high-protein snack that hits different.
Our co-founder, Ruben Reyes, grew up on this. The kind you’d find drying under the sun in your tío’s backyard. The kind that doesn’t need sugar or gimmicks to be great. So we made it our mission to bring that same bold flavor and authenticity to everyone who lives life on the go, in the gym, on the trail—or just on their own terms.
This is heritage you can snack on. Flavor that doesn’t fold. Jerky that doesn’t play by the rules.
What We Stand For
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Nothing Artificial
No sugar. No preservatives. No shortcuts. Just clean ingredients and authentic flavor.
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Fuel for the Fearless
Packed with protein. Low in carbs. Perfect for Keto, Paleo, and people who don’t sit still.
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Rooted in Culture
Our carne seca pays homage to traditional techniques and the flavors of the borderlands.
Listo Cuando Tú Lo Estés
Grab a bag, hit the road, and taste the difference.
Snack like a Vaquero.